Recently, Facebook has launched a free advertising measurement tool known as Facebook Attribution Tool, designed to give advertisers a more holistic view of their customer journey, so they can make…
It’s spooky season and for us that means it’s as good a time as any to look back at the year’s weirdest ads (so far). You know, the kind of…
The holidays are approaching and pretty quickly, the New Year will be upon us. While this typically marks the initiate of festivities and for most people much-needed relaxation, but it’s…
Each year Google makes several modifications in its algorithms and recently on August 1, 2018, Google confirmed the most important algorithm updates. It was enormous and several sites saw large…
You can’t go anywhere in this world without feeling like a data entry point. Every time you check-in on a flight or click on an advertisement, you are being tracked…
The secret is out there. Three out of four venture-backed startups fail. That’s a whooping 75% failure rate! There are many reasons for this, including leadership breakdown, inability to build…
If you have been following along on our MVP series, you already have better knowledge of hypothesis and customer discovery. After you’ve been through those tests you’ll be left with…
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