BusinessDigital Marketing

Go-To List of FREE Marketing Tools

By March 27, 2019 April 25th, 2019 No Comments

A Go To List of FREE Marketing Tools

The internet world features a number of free marketing tools for small businesses or entrepreneurs, trying to boost up their business growth, without a strike to their bottom line. With so many powerful and free tools only a click away, your business is able to achieve strong growth.
We’ve gathered a tried-and-true list of the best free marketing tools for small businesses, containing all aspects of an online approach. In the list below, you will find free tools that keep your privacy safe without sacrificing quality, while being user friendly and asking for very little technical skill.

Let’s dive in:

Trello – Management and Collaboration of Project

To make project management easy, Trello is one of many free marketing tools. Showing every project like a “board” including “cards” with checklists, navigation, and understanding of the user interface is simple and easy.
Like many other collaboration software platforms, services are upgradeable as there are some paid features available, but the free basic service contains the important and most fundamental core features:

  • Easily arrange the project tasks, milestones, and deadlines
  • Checklists with progress charts
  • Drag and drop feature
  • Deadline reminders
  • Data filtering
  • Email notifications
  • Easy file/attachment uploadsSSL data encryption
  • Activity log

For small business startups, Trello is a powerful tool to arrange and organize digital marketing projects.

HubSpot CRM – Customer Relationship Management

This one will help you in managing your relationship with customers. From tracking of sales route to searchable information organization and data storage, tracking your customers is very easy with HubSpot CRM as it performs all the bulky lifting for you.
Although it is generally used in managing the business-customer relationship, the platform also provides marketing tools that help you to manage business prospects, employees, contacts, clients, contract wins, sales leads and more.

Features of HubSpot’s CRM that are freely accessible to you:

  • Customizable views
  • Task boards
  • Deal boards
  • Wide integration capabilities
  • Drag and drop communicator
  • Email connections
  • Prospect and customer database
  • Templates, tracking, and scheduling

The tool is easy to use and provides a visual lead walk through.

MailChimp – Email marketing

Email marketing offers one of the highest ROIs of all other digital marketing efforts. With MailChimp – a powerful and free tool, it’s also very cost-effective.
This tool offers more than just campaign building functions. Their everlastingly free plan features up to 12,000 emails and up to 2,000 list subscribers a month. It includes:

  • Email design and image upload functions that are easy to use
  • Email design templates
  • Media storage
  • Sign-up forms
  • Drip campaigns
  • Analytics revealing CTR, clicks, opens and more
  • Autoresponders
  • Subscriber data based on engagement rates
  • A/B testing
  • Optimal send time calculations

Moz Local – Local Search Listing Management

The Moz Local is specially designed for having your business listed properly and constantly on most local data aggregator sites. Moz Local is a free marketing tool for small business startups looking to grow their online competitiveness.
Get important highlights and data visualisation regarding your business’ appearance on the internet.

Moz Local also offers you:

  • Suggestions for on and off page SEO
  • Keyword value and competitiveness
  • Website crawls
  • Competitive analysis
  • Organic rank tracking
  • A report of every inbound and outbound link to your site

Moz Local provides a group of functionalities for newcomers, plus advanced SEO research, which is very helpful in providing you the competitive edge you require.

Hootsuite – Social Media Marketing

This is a free marketing tool that syncs with various social media platforms so you can plan and publish your posts in one place. It provides a guided walkthrough visit so you can learn how to navigate the platform, so you can simply start navigating the dashboard in a short period.
Hootsuite’s basic features offer the large capabilities many small businesses require, including:

  • Monitor your feeds
  • Schedule posts in advance
  • Publish posts immediately
  • Basic analytics
  • Like, comment and share posts all within the dashboard

No matter your business goals, these secure, powerful and free marketing tools for entrepreneurs will definitely help you take your business to the next level. To get more technical support for growing your business- Join us on Facebook!

Eric Sharpe

Eric Sharpe

Eric bridges the gap between the technical and creative worlds. His passion is teaching technology so that it can be understood by all ages. For article features and interviews, please reach out via social media.